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How To Use Articles To Put Your Web Traffic Into Orbit
Keyword rich articles are a great way to increase your web traffic. It matters not whether you write them yourself or hire a service to produce several to post to your site - keyword focused articles will increase your web traffic.
Keyword rich articles are a great way to increase your web traffic. It matters not whether you write them yourself or hire a service to produce several to post to your site - keyword focused articles will increase your web traffic.
Here are nine ways in which articles can increase your website’s traffic.
One. Increased page rankings. Search engines index your pages primarily based on the number and quality of links coming in to each page. The quality of links is partially determined by the relevance of the keywords used in the link text. Distributing your articles to relevant article directories is a great way of getting quality, one-way links.
Two. Keyword rich pages. Using well written, key word focused articles on your web site is a tried and tested approach to rapidly building pages. Search engines love to see growing sites. It is a sign of a dynamic, active site which is just what the search engines crave.
Three. Web site content. For most people, surfing the web is all about finding relevant content. Using keyword rich articles is a great way to build relevant content. If you have great content you will start to get traffic through simple word of mouth referrals.
Four. Article titles. Research suggests that the majority of people choose whether or not to read an article based solely on the title. Short titles may be used as page names. Longer titles may well be used as the page synopsis (the bit that the search engines serve up in their results snippets. Articles often have strong titles that are designed to appeal to readers and attract that valuable web traffic.
Five. Get your web site listed on the search engines. Posting your articles to article directories multiplies the number of links for the search engines to follow back to your site. You must be listed on the search engines to stand any chance of getting search engine traffic.
Six. Many articles = lots of web traffic. It is certainly true that some sites have gained lots of traffic from one well written, well placed article. Most of us need to rely on getting lots of articles out into the directories. Significant web traffic is generated by cumulative effect of many articles.
Seven. Enthrall your visitors. Your visitors are looking for quality content. If you sprinkly your site with lots of high quality, themed articles you will provide the sort of content they are looking for. This may not increase your web traffic but it does enable you to get the most you can from each visitor.
Eight. Get more repeat visitors. Getting more repeat visitors is the holy grail of web traffic. High quality content from articles encourages repeat visitors.
Nine. Develop yourself as a brand. Lots of big companies spend fortunes on developing ‘brand recognition’ for their products and services. Articles provide a route for branding you, your website and your products and services for a fraction of the cost of a major marketing campaign. Once people start searching for you as a brand you will be amazed just how much additional web traffic you will receive.
This article has only touched on the ways in which you can use articles on-line. Writing and publishing articles off-line can be just as effective. But that’s a story for another article.