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Beginning Persuasion: Starting With The Basics

"Go confidently in the direction of your dreams! Live the life you've imagined. As you simplify your life, the laws of the universe will be simpler."-Henry David Thoreau

By Kenrick Cleveland

“Go confidently in the direction of your dreams! Live the life you’ve imagined. As you simplify your life, the laws of the universe will be simpler.“-Henry David Thoreau

My daughter is a piano student. At first, when beginning any instrument, students have to learn a number of things from reading music to understanding tempo to really grasping the emotion of a piece. All of these things to into music. It’s not common that a person can hear a piece once and then sit down to play it as if they’ve been practicing for years.

Even advanced pianists learn pieces hands alone—learning one hand separate from the other—eventually putting them together to play the piece.

Most people require hundreds of hours of practice from beginning student to Beethoven Piano Sonata.

The secret to learning anything well is to break the subject down to its elements and practice, practice, practice. This is true for many disciplines from piano to persuasion.

Keeping things simple is very powerful.

When I first got involved in the world of persuasion, I thought about all the trainers and teachers in this field who have not succeeded. I realized that it’s partly because they are trying to do all these complex things all together and none of it works.

Even to this day I drill myself on the basics. Mastery of the simple details, the patterns, the embedded commands, the pacing, the leading. . . these are all ingredients that when combined become delicious persuasion.

So I started working to do that and I started to put those things together. But all of a sudden the more complex things just started happening.

The most profound things in the world are very simple. When you master the simple things, more and more you’ll find the big things come together with ease.

Take a few moments and evaluate the core of what you’re persuading people to do. What are the simple principles? Focus on these, and watch your results begin to climb.

Kenrick Cleveland teaches techniques to earn the business of affluent prospects using persuasion. He runs unique public and private seminars and offers home study courses, audio/visual learning tools, and coaching programs in persuasion techniques.

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