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Articles by Gary Owen

The World Is Your Lobster . . .

By Gary Owen

So you have just started a small business, all the legal stuff has been completed, got your stationery, and you’re just itching to get started. Wait a minute, one thing’s missing . . . some customers would be nice.

How To Ensure A Successful Pay-per-click Campaign

By Gary Owen

Pay-per-click campaigns are becoming increasingly popular due to their success and ability to bypass natural search engine listings and drive relevant traffic to a specified web page. We have identified six steps to ensure a successful pay-per-click campaign:

CSS Fix For IE6 Double Margin Bug

By Gary Owen

Here’s a handy tip for anyone who, like me, has lost sleep over the bugs found in Internet Explorer.

Thinking Of Getting A Website?

By Gary Owen

Any business planning to take those first steps into Online Marketing need to stay focused on their core business objectives. Don't get caught up in 'design wars' or give your web developer free reign to play with the latest technology toys.

Don't Trust Your Profits To Uncle Jim

By Gary Owen

Would you trust uncle Jim to design your marketing campaign, which could potentially see the growth, or demise of your business? Well . . . would you?