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Articles by Guy Artuso
TV Advertising - Direct Response Television As Part Of Your Income Plan (Part 1)
Television, or to be more precise, DRTV, is the latest direct marketing tool, and a great opportunity for small businesses. That's because it provides a way to connect with a huge audience directly in their homes and of giving a product demo effectively, efficiently and profitably.
Radio Advertising-Ride The Radio Waves To Instant Income (Part 2)
Radio has been relegated from being a primary medium to being more of a companion medium these days. Nevertheless, people still tune in to their favorite station for reading, having dinner or driving. Radio instills loyalty in its listeners. This is a valuable quality that can be successfully and profitably utilized by direct marketing professionals, yet they seem to have a negative image of the radio as an effective direct response medium.
Radio Advertising-Ride The Radio Waves To Instant Income (Part 1)
Radio advertising as a direct marketing tool? If that sounds far-fetched, then like most direct marketing pros, you too may have been blinkered into believing that 'direct marketing' is limited to DRTV, catalogs, mail and other 'traditional' marketing methods.
Magazine Ads-A Surefire Way To Boost Your Online Income Plan (Part 2)
The trick to effectively using magazines as part of your direct marketing lies in how effectively your direct response advert can capture the imagination of your niche market when they read the magazine.
Magazine Ads-A Surefire Way To Boost Your Online Income Plan (Part 1)
The term 'Direct Marketing' seems to conjure up images of catalogues, direct mail, even emails. But relying on magazines as part of a system process for direct marketing?
Blogging For Instant Income (Part 2)
Most websurfers already realize that blogs, or more exactly, web-logs, are sort of an online journal. But how can we best utilize them along with our direct marketing efforts, and how can they help us in creating almost instant income?
Instant Income Plan-Can It Really Be That Good?
The Instant Income Plan is the latest addition to the lineup of Internet marketing systems. Why are some hailing it as the 'Mother of All Marketing Systems?'
Blogging For Instant Income (Part 1)
Weblogs can be the easiest opportunity for you to directly market your product or service to your target audience. The trick lies in ascertaining how you can use blogs to positively influence the opinion surrounding your product or income plan.