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Articles by Pat Wiklund

Build Your On-line Prospects List Off-line

By Pat Wiklund

The biggest myth about developing an on-line list of prospects is that you have to gather names on-line. Not so. One of the best ways to gather contact information from prospects is off-line, especially in person. Learn simple tips on building your prospect list!

Audio Marketing - An Idea Whose Time Has Come!

By Pat Wiklund

Using audio for online and off line marketing, or even product development, has enabled many professionals to bypass their own limitations, and serve their market much more effectively. Much can be accomplished with either low-tech tools, or simple online services. Learn several tips to start marketing with audio today!

Start Making Real Money: Get Better Known By Clients And Colleagues

By Pat Wiklund

The key to making real money is to be well known by your potential clients and colleagues. This may seem to take much too much time away from your day-to-day business, but it is crucial when you want to place yourself in your community as an expert in your field. Learn how a few simple steps can get you better know to the people who matter most in your business.

Struggling With Legacy Software?

By Pat Wiklund

Legacy software, the high tech industry’s term for software that has been on a system forever, through many upgrades of hardware, and changes in the business systems and processes, often can be more of a hindrance than a help. Learn how just by cleaning up your software can save you time and money.

Market With Every E-mail You Send

By Pat Wiklund

Learn how to use signature files to market your small business with every e-mail you send. The best way to market yourself with every e-mail you send is to have your own e-mail address at your own domain name, but if you don't have your own domain, using signature files will get you noticed and make you memorable!