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A great USP makes it clear why your business stands out in a crowd of competitors. Take the time today to sit down and clarify exactly what it is that makes you and your company unique.
Build Your Business Through A Powerful Value Proposition
In a great economy, being undistinguished is a kiss of average. when the economy is southbound, however, it is the kiss of death! Retail survival must be an act of sheer intentionality. This article makes a case for building a prosperous business on the back of a powerful value proposition. Then it shows you how to do so.
You Cannot Slide Into Home Plate By Making Assumptions
Being quick to make assumptions in any given circumstance can limit your own growth as an executive. Slow your decision making process down and ask yourself the two key questions in this article and you'll be back on the success path again.
Turn Your Competitors Into Collaborators
Do you get discouraged or stuck in building your business because you think there's too many others to compete against in your niche? A lot of solo business owners feel this way, especially when they are first starting out.