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16 articles found
Shocking Information About Maintaining Customer Relationships Exposed.
Shocking information on how maintaining customer relationships has a direct impact on the bottom-line profits of a business.
The Untold Story On Customer Retention That You Must Read Or Be Left Out.
Introductory discussion on how businesses lose money by neglecting their customers and what they can do about it.
Customer Engagement - Tough Times Need Tough Answers
In tough trading times keeping valuable customers is the key to long term success. When customers are engaged with your company then, not only do they stay with you but they actively promote your company to others. This article uses examples to show why this is true and leads on to what you can do about it to ensure your survival and success.
Easy Steps To Follow To Improve Customer Retention
Building a client base is very important for any small business. This article will give you some simple steps to help you increase your customer retention and therefore grow your business.
How Perceptions Shape Customer Satisfaction
Both suggestions and complaints represent the "voice of your customer," and thus deserve a deeper look to understand their impact on your audience's behavior. For that reason, this article focuses on the role of perception in the minds of consumers. Is the glass half empty or half full? The definition resides in your customers' eyes.
Are You Too Making A $100M Mistake?
Before you reject a possible new business area, make sure you take all the right actions in your decision process so you don't lose out. Be sure to spend more time up-front to find out who and how many customers will actually buy your new product or service and what specifically these prospective buyers are looking for.
Shortest time to market no longer cuts it. Nor does lowest cost. And excellent customer service is now expected. As the old rules for achieving competitive advantage fade away, what can be done to secure customers and vanquish competitors? Increasingly the only true, sustainable competitive advantage is intimate and thorough understanding of customer needs.
Gaining Critical Insight To Grow Your Business
Declining prices and margins. Decaying sales. Unprofitable customers. Lackluster market performance. Does your company suffer from these maladies? You will if you don't understand your customers—what they need, want, and most especially, what they are willing to pay for. The only way to guarantee increased revenues and more profitable customer relationships is to center strategic decision-making on actionable customer insight.
Challenging Customers - Love Them Or Leave Them?
We've all had challenging customers from time-to-time. Here are some Soulpreneur strategies to help you turn those challenges into a more positive customer service experience.
Surviving Technology - 5 Tips To Keep Your Customers From Firing You...
Building successful customer relationships has much more to do with people helping people than with using the latest technology. Here's one example of how to utilize great customer care strategies.
Customer Retention Can Be Easy!
Here are FIVE fast ways to attract more business and keeping customers coming back to you year-round
All Customer Feedback Is NOT Created Equal: A Guide For Dealing With Disgruntled Customers
Customer feedback is critical—but not all customers should be listened to! You have to pay the most attention to your best customers and you might just be better off ignoring your worst customers.
How To Keep Existing Customers Happy And Buy More From You
Businesses are spending fortunes for aggressive marketing campaigns to acquire new customers. This is nice and okay, as long as the existing customers are not forgotten. Make sure that the customers that you already have are getting the same attention and rewards as new customers, keep them happy and they will reward your efforts with loyalty and increased spending with you, instead of your competitor.
Can You Pass The "Midnight Test"?
Gaining an understanding of how your customers might want (or need) to use your products and services can guide you in creating offerings that help people succeed in many situations and circumstances. Whether you are developing a product or service for mass consumption, or creating a customized solution for a client, imagining how your audiences will consume your material can make all the difference between their success and failure.
Fire Customers As Neeeded For Profitability
Weeding out undesirable and costly customers may be difficult for some entrepreneurs, yet a necessary decision towards ensuring our ongoing successful operations. Just how do you go about firing those customers?
Moving Beyond Customer Complaints As A Measure Of Customer Satisfaction
Juliet Mumford of Intelligent Insight explains why measuring customer satisfaction reaches far beyond counting the number of customer complaints.