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Articles tagged "graphic design":
38 articles found
The Three-Part Harmony In Your Logo
Just as a harmonized song is made up of a set of three notes, every small business's logo should be made up of three pieces of art: the icon, the font, and the color palette. These three pieces all work together, singing the same basic song, to tell your business's story. In your logo, each of them gives you an opportunity to build in meaning and symbolism.
How To Grow Your Web Design Business On The Internet?
By adding hosting as a service to your web design business you can lock in web design customer retention on site maintenance and updates as well as get more revenue
Ajax: Website Design Made Easy
Ajax, website design techniques used to create interactive web pages, has recently created a flurry of interest. More and more organizations are employing Ajax design strategies to enhance their sites.
Web 2.0 seems to be a popular buzz phrase this year. It has been given countless definitions. Web 2.0 has been defined as the Internet of a new age, where web designs are very dynamic.
Tips To Create An Effective Graphic Design Portfolio
Graphic design is based on the material produced in the portfolio that you get your future job openings.
10 Ways For Every Hospitality Operator To Boost Their Image
Every hospitality business owner must make time to take care of their image. How potential customers and guests perceive their business is vital to how they interact with it. Fundamental is the appropriateness of the graphic design in the choices of logo, colour, typeface and photographic style.
How A Strong Brand Identity Helps Overcome Customer Reluctance
Many small businesses, especially one-person businesses, don't see the point in investing the time, work and money in creating a brand identity. After all, they're very good at whatever it is that they do, and they should be able to make more than "just a living" by simply putting up a website, being themselves, and delivering a high-quality service, right?
Time To "Get Over" The Rainbow (in Your Logo, That Is)
Ah, rainbows. They're beautiful things, stretching across the sky, like Mother Nature apologizing for wet, nasty weather. It's no wonder that so many people love them. But, love can quickly turn to hate if you use a many-colored palette in your business brand.
Web Design Questions And Answers
How much do you know about web design? Take this web design quiz to find out how much you know about web design...
Signs It's Time To Redesign Your Company's Brand
When you first start a small business, you create your brand based on your hopes and plans for the future of the company. Sometimes this is based on experience, but more often than not it's based on a guess. Then once you actually start doing business, you may find that your business isn't following the same path you set out on.
The Building Blocks Of Visual Vocabulary: Flexibility
Just like the sidekicks help out a superhero, your Visual Vocabulary together with your logo helps put the kapow into your brand identity. These Visual Vocabulary "sidekicks" are the graphics, font styles, colors, and layouts you use in your materials, and even the type of paper you print your materials on. One of the best features of a Visual Vocabulary is its flexibility.
Why Entrepreneurs Divorce Their Logos (And Why It's A Bad Idea)
Remember how excited you were when you first designed your logo? How beautiful you thought it was, and how you couldn't wait to get your first batch of business cards printed so you could show it off? How you excitedly described its meaning and subtleties to your mom (and your clients?) And the rush to the trademark office to get your new love "made official"—what excitement when the papers finally arrived!
What Rushing Your Design Project Really Means
If you don't plan to allow enough time for your project to be designed, printed and delivered, then you may still be able to have your project completed in time, but the design will have to be rushed. This means that your designer will put aside other client's work and work late nights, even weekends, to get your project out - but at a price. And the price takes several forms other than just financial.
Basic Color Theory For Designers
Color is an important form of nonverbal communication. From the clothes we wear to the food we eat, color influences our choices. Our perception of the world is affected by color. Likewise, the way the world perceives us is also affected by color. In fact, color, many times, is the most significant feature of an item. Designers, therefore, cannot afford to treat color lightly.
13 Tips For Finding A Graphic Designer
Are you ready to hire someone to design your logo, collaterals, or artwork for your website? Well, here's just the information you need to get the best results from hiring your first (or your first successful) graphic designer. To assure that we begin on the same page, a graphic designer designs your marketing materials — the print- and web-ready art which are then turned over to a printer or coded for the web for the final outcome.
9 Tips For Getting The Best Work From Your Graphic Designer
A graphic designer's goal is to provide you with the logos, artwork and page designs that best fit your business, personality, industry, and target market and conveys your offerings and differentiators. The experience of reaching that goal can be extremely smooth and pleasant if you know what to expect upfront, and if you understand that you do need to work with your designer, as opposed to just letting them loose to create with little input.
Types Of Logos: Text, Symbol And Combination Logos
There are three basic types of logos: text, symbol, and combination logos. The type of logo that will work best for your company depends on a number of considerations, such as the size of your company, the uniqueness of your name, and a variety of other factors.
Font Basics For Branding Your Small Business
You've designed your logo. Now you need to create some great marketing pieces to promote your business. But what pieces to create? There are so many options available that it can be difficult to decide which pieces will be the strongest and best way to publicize your business. No matter what that business is, we recommend these pieces as a first step toward marketing it.
Making a great first impression often begins with your business card. Your business card is typically the first of your marketing materials that a new client will see. It should clearly tell your client who you are and what you do at first glance.
The Great Two-Sided Business Card Debate
A business card is one of the most important marketing pieces that you'll develop for your company, since it is typically the first piece of your marketing materials that a new client will see. One of the most debated points in business card design is whether to print information on just one side of the card or to use both sides. There are many views on this controversy, and here are some that we frequently hear.