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Articles tagged "internet lawyer":

6 articles found

Website Behavioral Ads May Be Cool But Beware Of Privacy Concerns

By Chip Cooper

If you're a small ecommerce business, you know that virtually anything that provides significant increases in conversion rates will get a lot of attention. Behavioral ads promise just that -- higher conversion rates than conventional contextual ads -- so they've been getting a lot of attention lately. Before you take advantage of this opportunity, you should evaluate the risks.

SaaS, Membership, And Subscription Agreements -- How To Avoid Unenforceable Amendments

By Chip Cooper

If you're like most small ecommerce businesses, you'll need to amend your Customer Agreement from time to time. You might want to add a new membership option... or add a clause for a money-back guarantee, just to name a couple of examples. If you don't follow the guidelines of this recent case, your amendments are likely to be unenforeceable.

Do You Own - And Control Your Domain Name? You May Be Surprised!

By Chip Cooper

Do you own your domain name? And do you control it to the exclusion of others (including your website developer)? All too often, website owners are lax in nailing down ownership and control of valuable domain names, and as a result, are often required to litigate these issues costing them thousands. The case of Dawson v. Brandsberg illustrates these costly mistakes and how to avoid them.

Email Marketing: Are You Liable For Your Affiliates' CAN-SPAM Violations?

By Chip Cooper

How you build and use your email list involves the federal CAN-SPAM Act of 2003 (CAN-SPAM). If you market via email, you're probably generally familiar with DAN-SPAM's requiements. But what about your affiliates? Are you liable if they violate CAN-SPAM when marketing your products or services?

5 Tips For Enforceable Membership, Subscription And SaaS Agreements

By Chip Cooper

Your customer agreements -- membership, subscription, SaaS agreements -- are a critical part of your overall website legal compliance system. If they're unenforceable, your critical disclaimes and limitations of liability will also be unenforceable. One key to enforceability is the way they're presented on your site. This article explains the 5 keys to enforceability.

Blog Sites Beware: Liability Lurks In Bloggers' Postings

By Chip Cooper

Serious liability exposure lurks for bolg sites. Whether liability for copyright infringement for bloggers' infringing posts or defamation liability for bloggers' defanatory statements, the stakes are high... and most blog sites are unaware of the risks! This article explains the hidden danger and how to avoid it.