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Articles tagged "persuading the affluent":
112 articles found
How To Maintain Good Boundaries In Rapport
"It is the business of thought to define things, to find the boundaries; thought, indeed, is a ceaseless process of definition. It is the business of art to give things shape." -Vance Palmer
Picking And Choosing: Power Persuasion Metaphors
While the concept of 'energy' may seem new-agey, I personally find it integral to the understanding of self, which is the first step in understanding persuasion.
Using The Forbidden To Persuade
'Forbid us something, and that thing we desire.' - Geoffrey Chaucer
"The moment one gives close attention to anything, even a blade of grass, it becomes a mysterious, awesome, indescribably magnificent world in itself." -Henry Miller
Repetition In Threes: Soothing Persuasion
"Rhythm is something you either have or don't have, and when you have it, you have it all over." -Elvis Presley
The Courage To Master Your Fears
"Courage is resistance to fear, mastery of fear-not absence of fear."--Mark Twain
Blame As Persuasion: Use With Caution
In previous articles I've written about using superstition and people's beliefs as a means to persuade. The term 'everything happens for a reason' is one of these concepts; 'there are no accidents' is another. If you've read these articles, you're already familiar with the power that they can hold in persuasion.
Your Own Personal Genie: Creating Your Universe In Pictures
Is there something that you've always wanted but which has eluded you? Some of us excel in the accumulation of wealth, others of us know exactly how to create the relationships we want, and for others, everything seems to come to them simply.
Adjusting Your Lens For Maximum Persuasion
I've written about framing basics in previous articles. Framing is a vast subject and couldn't possibly be summed up in just a few articles, but it's a foundation.
Self Improvements For The New Year
Here we are again, starting a new year with a clean slate. I love this time of year because it has all the hope of a new beginning and the opportunity to recreate ourselves one more time. I find this a very optimistic time and enjoy setting an intention each new year. The concept of creating our resolutions thrills me as I am relentless about self improvement and welcome every opportunity to map out a beautiful future.
When I was a young man my first job in sales was selling gym memberships. One of the trainers that worked at this gym was a great guy, funny, sociable, and well liked, but he had tremendous difficulty communicating with certain types of people. My favorite thing about him was that he was always himself. This character trait had the downside of putting him against a wall where he became ineffective in his job.
"All that man achieves, and all that he fails to achieve is a direct result of his own thoughts." -James Allen
Setting Your Frame From The Start
How do we begin a presentation? If you were sitting down right now to talk to somebody, how would you start your presentation?
Using Superstition To Persuade: "there Are No Accidents"
'Very superstitious, writing's on the wall Very superstitious, ladders bout' to fall Thirteen month old baby, broke the lookin' glass Seven years of bad luck, the good things in your past
The Edge: Persuade Using Our Ingrained Drive To Compete
Lately I've been really dedicated to working out and recently I noticed something interesting at the gym. My gym is most definitely not a meat market. A very large percentage of the patrons are there because they care about their health and not for dating purposes or to see and be seen.
I had a student ask me recently, "Kenrick, how do you keep track of all of these persuasion strategies? Every time we have a conference call or seminar, you pull out another technique adding to the dozens and dozens of techniques we've already learned. I can't even remember to use the 'unconscious hello'."
One of my students recently asked me, 'Kenrick, how do you keep track of all of these persuasion strategies? Over the last few years we've learned dozens and dozens of them and each call we have you teach us a new technique. I can't even remember to use the unconscious hello. . .how can I remember all of them?'
An Exercise In Rapport: Trying On Someone Else's Skin
You've heard the saying; you can't know someone until you've walked a mile in their shoes. This is a technique on how to gain rapport by jumping into another person, stepping in, sliding in, moving in, being in that person, figuratively walking a mile in their shoes. Harper Lee wrote in To Kill a Mockingbird, "You never really understand a person until you consider things from his point of view...until you climb into his skin and walk around in it."
Buyer's Remorse And How To Short Circuit It
When making purchase large and small, it is human nature for us to want to make sure we've made sound and proper decisions with keen determination and an eye towards value and greatest use.
Receptivity To Our Prospect's Energy
From time-to-time I like to bring up some concepts that might be considered a little woo woo. I ask your indulgence with this and suggest that if it works, even woo woo has value.