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Articles tagged "persuasive selling":
114 articles found
Peeve Number One: The Victim Mentality
"Thou shalt not be a victim. Thou shalt not be a perpetrator. Above all, thou shalt not be a bystander." --Holocaust Museum, Washington, DC
Cleaning Up Your Language: Persuasive Oration
Language, like persuasion, is an art. It's an art that can be mangled, yes. And as with any art, unless you're a prodigy, as Mozart was with music, as H.P. Lovecraft was with poetry, as Pablo Picasso was with painting, then most likely you will have to practice to be good at the art of language.
"You will make more friends in a week by getting yourself interested in other people than you can in a year by trying to get other people interested in you." --Arnold Bennett
Listen to what I'm describing and you'll begin to really hear the way auditory words can describe nearly anything. By orienting your words to work with people who process things auditorily, you will find it deeply resonating with them. Soothing tones work with great success as well so by calming your voice you have more of an impact. When you tune into the way people process language, your empathy assists in the rapport building process.
Going The Extra Mile For Your Affluent Clientle
I recently read a story about the Ritz Carlton Hotel that got me to thinking about how to really cater to and take care of a wealthy client, thereby keeping them interested and connected to you and your product or service.
If you're anything like me, you're a very busy person. Not only am I busy with regular things--teaching, family, health maintenance--I'm also in the midst of a moving, requiring an added list of what needs to be done. It's hard to believe how much has to be done in a day and because this is on my mind, I'm inspired to write more on the topic of organization as I believe it has helped keep me on even footing in a time of change.
I'm curious. . .
In business, we have rules of decorum, obviously, but I am of the opinion that some rules were meant to be bent. Not broken entirely, but molded and bent to suit your persuasive needs.
I recently came across the following list written/compiled by David Heenan: Ten Keys to Life Fulfillment: 1. Listen to your heart 2. Take one step at a time 3. Deliver daily 4. Maintain a maverick mind-set 5. Focus, focus, focus 6. Never stop learning 7. Build a brain trust (network of knowledgeable people) 8. Reinvent Yourself 9. Sell Yourself 10. Start now!
"If the only tool you have is a hammer, you tend to see every problem as a nail." --Abraham H. Maslow
Linguistical Pitfalls Part Two
Well. . .it seems like some of my readers have been paying careful attention. I like that. A while back I wrote an article about the eight most common avoidable pitfalls in language--but, if, try and might. Hey, that's not eight! What are the other four? Several people commented on my blog that I was utilizing the open loop method of persuasion by saying there were eight, and only revealing four. Was this intentional? Maybe.
Backing The Ambulance Up To The Door: The 'away' Perspective
First, a distinction. When I teach about 'towards and away' personalities, I get asked, 'Kenrick, isn't an away from person just a negative person?' My answer is no. That's not the case at all. There are negative people in the world who will complain about anything, but someone who is moving away from a problem does not necessarily have a negative attitude in life.
Persuading Kinesthetically: Touchy Feely
In a previous article, I gave an overview of VAK (recap: these are the visual, auditory and kinesthetic representational systems) and it's use in persuasion and gaining rapport. I also went into more detail about the 'V' (visual) in VAK in another article and obviously, with a title like having to do with touchy feely, I've moved on to the 'K' part, kinesthetic.
I'm often asked to listen to speeches or presentations or interactions between my students and their prospects to give comment on what more can be brought to their individual persuasion skills. The sad fact is, I haven't figured out a way to extend my days. I've only got 24 hours, as do all of us, and I simply don't have time to help in this way.
Getting Deeper Into Persuasion Continuums
In a previous article "Persuasion Continuums" I began to describe one of the most powerful tools of persuasion. When I last left you, you were either completely confused about or you were well on your way to understanding one of the slickest tools in the persuasion toolbox.
The Use Of Scapegoats In Persuasion
Seems like for a while there nearly every car in the U.S. had a "United We Stand" bumper sticker. These stickers imply that our standing united was our only salvation. When we don't stand united, what happens? Of course, we fall divided.
The Reframing Of A Killer: Sugar Is Good
As I was doing some internet research recently, I came across a banner ad that said, "Skip artificals. Go natural. Sugar: sweet by nature. Only 15 calories per teaspoon."
Seven Steps To Not Becoming A Millionaire
1. Wait for approval or permission from society.
At the core of presupposition is the idea that we can assume a mental position or thought which our prospects or clients must take for granted in order for everything else that we say to make sense without us actually having to name the core concept.
Pumping Up Your Persuasion Muscle
Over the last few years I've become a new man. How? Well, I'm finally becoming congruent with my thoughts and my body. I've shed over one hundred and forty unwanted pounds of fat. A new lease on life and a new attitude toward the gym, as well as a drastically revised relationship with food have combined to achieve huge results for me.