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Articles tagged "small business":
407 articles found
2 Easy Ways To Increase Your Revenue
Two great ways to increase profits for your business are simpler than you think.
Surefire Ways To Fail At Marketing
During my marketing work with small and large businesses, and with my own business, I've seen the many ways that we can trip ourselves up and sabotage our efforts. If you follow these 4 surefire ways to fail at your marketing, you'll do just that. However, if you want to see your business grow and succeed then take the time to read about these 4 traps and how to avoid them.
Make Money With Your Joint Ventures?
Joint ventures are a great way for small businesses (and large businesses!) to gain new market exposure and make money as well. Read on to learn about four of the most common and easiest examples of a joint venture that makes sense for your business.
Is Your Website Working For Your Business?
A website is a must-have marketing tool for small business owners, but just because you have a website up and running, doesn't mean that it's doing what it's supposed to do in terms of marketing and sales. If your website isn't performing in bringing in clients and converting prospects then take a look at 3 critical areas where your website might be failing.
Where To Put Your Contact Info On A Trifold Brochure
When you're designing a trifold brochure, you have to put your contact information someplace on the brochure. The only question is, where?
When Common Sense Is Wrong For Your Marketing
I've seen many small business owners who never achieve the level of profits and success that their great products and services could generate. A lot of times it's because they think that marketing is easy to figure out - that you just need to apply some common sense. Read these 4 statements and decide if you are basing your marketing decisions on common sense or not.
4 Simple Steps To Starting Your Affiliate Program
I was one of those online businessowners who was hesitant to add an affiliate program to my business building efforts. But once my clients and customers starting asking me if I had one that they could join, I knew it was time to bite the bullet and conquer this particular piece of technology.
Use Your Uniqueness To Up Sales
Tapping into your uniqueness and using it effectively is the "Hidden Key" to increasing business sales. Accessing this part of who you are and what you offer through your business will assist you in languaging your offer to your prospects and clients in a way that has them saying, "Yes, I want that!" This goes for verbal conversations AND on all marketing materials.
Rebranding Is An Excuse To Party In Your Business
Once the redesign is done, many small businesses launch it silently. They change their logos, business cards, and websites one day—sometimes without so much as an announcement or a "By the way... " to their customers. Not only are they potentially confusing and alienating them, but they're also missing out on a great excuse to party!
How To Stand Out At A Trade Show
If you're setting up a display at a trade show, you have to do more than just pay for a booth space, put on a nice outfit that morning, and walk in the door for your company to get real results. You have to think about how you'll cut through all the "noise" to get in touch with your target audience.
Do you listen to your negative internal voice? Does it stop you from moving forward with your small business ideas? Read this article and learn to control that voice!
Search Engine Optimization: It's Not Who You Know, It's Who Knows You
Just as with prom queens, your small business's website's search engine ranking results are about popularity. It's not the links on your site that contribute to raising your ranking but the links coming into your site from other sites that help you to rank better.
Easy To Do Steps To Being An Affiliate Marketer
Article describes some easy to do steps in becoming an affiliate marketer in today's online business world. It gives helpful tips and advice on exactly what to do in starting up an affiliate venture.
Your business is like a garden, nourish it correctly and you will be abundant. Discover techniques to make you and your business more fruitful.
Why Your Business Brand Shouldn't Be An Exact Mirror Image Of You
Customers and prospects are more concerned about their needs, their businesses, and their situations than they are about how good you are. What they want to know is how you're going to help them. And if you're a one-person business, they're likely to be more concerned about the fact that you're the only one there rather than being thrilled about your experience.
How Your Business Should Act Like A Snowflake
Just like snowflakes, your business will have several different types of uniqueness. On the surface, you'll want your brand and marketing materials to look unique, so that when all of your materials go out, they can stand out from your competitions'.
Strategic Alliances: Make Them Work
In terms of marketing, strategic alliances offer several advantages. To make sure the strategic partnership works to everyone's benefit, read about the questions you need to consider as you go through the different stages of setting up and operating a strategic alliance.
Are You Deliberately Under Pricing Your Value To The Marketplace?
how to make the most of your business. product pricing tips.
Teleseminars: A Quick Way To Cash
If you're reading this ezine, it's likely that you've participated in a teleseminar, whether it be mine or one of my colleagues. You've probably been on some that have been very good, where you got tons of really valuable information. And you may have found yourself on a few that were nothing but pitch-fests for the host's lastest product.
Why You Won't Get Instant Gratification From The Search Engines And What To Do About It
So, when it's time to get your website listed on the search engines, it's only natural for you to want to be up on Google right away. I can't tell you how many emails I've gotten from clients right after I've let them know that their site is launched, saying "But, I Googled myself, and I'm not there! Why not?"